LASAA to host Africa's biggest signage & outdoor conference and exhibition in Lagos | Welcome to Linda Ikeji's Blog

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Monday, 3 March 2014

LASAA to host Africa's biggest signage & outdoor conference and exhibition in Lagos

Lagos State Signage & Advertisement Agency (LASAA) is to host Africa's  most anticipated signage & Outdoor conference and exhibition at Eko Hotel Convention Centre, Victoria Island, Lagos, between June 22 - 27th this year. The initiative, the first of its kind in Africa,  is  tagged  ''Sign and Outdoor Conference & Exhibition Africa (Lagos 2014)''.  In addition to 4,000 visitors  expected for the event,  about 300 exhibitors and conference participants from 30 countries drawn from Europe, Asia, America, Africa and within Nigeria will be taking part. Continue...

 
 
LASAA says this maiden edition of what may become an annual international conference & exhibition in Lagos, is geared at creating a convergence of stakeholders within the out-of-home advertising industry.  It will focus on trends, best practices, innovations and challenges within the Nigerian and African context.  Conference participants will include advertising agencies, outdoor practitioners, media owners,  signage fabricators, printers, advertisers, regulators, government Officials, event companies, outdoor protection services, retailers, franchisees and marketing professionals.
 
Speaking on this new initiative, the Managing Director of LASAA, Mr George Noah,  who is steering this development said:  ''The objective is to provide a veritable platform for the growth and development of signage and outdoor advertising in Lagos State, Nigeria and Africa.  The event is expected to attract from within and outside the country,  industry regulators, consultants, designers,  researchers, brand managers, media buying agencies, event companies,  suppliers, manufacturers, exhibitors in the signage, digital signage, retail signage solutions, outdoor media as well as screen and digital printing industries''. 
 
Commenting further, Noah said: ''Our objective is to create an enabling environment that will help all players in our sector to grow their business and to keep abreast with new innovations from across the globe. Visitors and participants are expected  to discover the latest developments in equipment, software, signage and outdoor materials, systems, fittings and fixtures. Participants can maximise their time at the event by taking part in the tailored conference sessions as well as experiencing live demonstrations and networking opportunities. In addition the  conference & exhibition will deliver new market breakthroughs, significant on-site sales, joint venture opportunities, new trading partners and an improved regional profile for manufacturers''.
 
Exhibitors already committed to the event include: Rotapanel (Holland) Primedia (South Africa)  Agfa (Belgium) Saga Group (Dubai)  and Invent Media (Nigeria).  Similar exhibitions in Dubai, London and Milan are reported to generate billions of dollars of sales for exhibitors serving the printing, signage and outdoor advertising industries.
 
Signed
Temitope Akande,
Manager, Corporate Affairs/PR Department
Tel-07043281292
www.lasaa.com

16 comments:

Alloy Chikezie said...

Interesting


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Unknown said...

linda making money ikeji...

they faya advert dey go o jare

AnnMarie said...

Good luck to those who will attend. hope they learn something useful

Anonymous said...

This is going to be the 1st of its kind...

Hot Cool Gist said...

It gonna be successful.... @appropriate time..!! **

Unknown said...

Interesting u said, they r hosting Africa's biggest exhibition while people r dying everyday in dis country, Instead of them to find solutions to d problems at hand mtchew.

Anonymous said...

Am thrilled . well dône lasaa

Amarachukwu said...

Interesting!

Anonymous said...

really? exhibition and conference in Nigeria? like seriously? how will they pull this one off? the only one i know of is the oil and gas bla bla... God help them on this... more grease LASAA

Anonymous said...

Great one .... can't wait...

Kindly ff @kluxprints on twitter..

Anonymous said...

Finally, they are hosting an event that concerns their functions. That said, they did a good job at the lagos countdown so i expect nothing less

Anonymous said...

this is gonna be fantastic.i aint missing it for anything.exhibitions are usually very interesting and educating.thumbs uo to u,Mr Noah.more grease to your eldow

Anonymous said...

@Stephanie Raymond, such an event will provide a platform for more foreign investors in the country, hence, more job opportunities for the jobless

Anonymous said...

must people commenting rubbish on every topic, so because people are dying everything should be put on hold in Nigeria.
Stephanie Olodo Raymond, you should start by not eating food anymore or doing any other thing in your life. Ewu can beer!!!!

Anonymous said...

It is a welcome development. However, LASAA should invest more in her staff training and retraining because those guys lack courtesy at he L.G levels especially those at the enforcement unit.

Unknown said...

This is a given if you run your business with heart. If you truly love your customers they will feel it. Ooh Advertising and Outdoor media

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