Nokia partners CBF for Women and MTN to bring Business Women Service to Nigeria

(L-R):  MTN Corporate Service Executive, Mr. Akinwale Goodluck; Vice president, Nokia West Africa, Mr. James Rutherford; Founder, Cherie Blair Foundation for Women, Mrs Cherie Blair; and Global head, Nokia Life, Mr. Jawahar Kanjilal

 It was a gathering of business women – and men – from all walks of life on Thursday, August 23 2012 as global phone manufacturers Nokia in partnership with Cherie Blair Foundation for Women and MTN formally introduced a new Nokia Life Service; a service specially designed to provide business women in Nigeria relevant business and entrepreneurship tips via SMS to their mobile phones with the Nokia Life service.

 

Wife of former British Prime Minister, Tony Blair and Founder of the Cherie Blair Foundation for Women, Mrs. Cherie Blair while speaking at the launch said that the service tool will give women the opportunity to be financially independent and make the most use of their talents so as to increase the standard of living for themselves and their families.

James Rutherford, Vice President of Nokia West Africa said, “Working with the Cherie Blair Foundation for Women is a key milestone on our journey to connect the next billion people to relevant information. Nokia Life is by far the world’s largest mobile information services suite helping consumers in emerging markets learn, live, and share information better. We are delighted to partner with the Foundation to provide Nigerian women with the best information available to help grow their businesses”.

Leading telecommunications provider, MTN Nigeria, will provide the service free of charge for an initial six-month subscription period to Nigerian women. Sifiso Dabengwa, President and Chief Executive Officer, MTN Group, said, “We are confident that MTN customers will enjoy the Business Women service, which has the potential to enrich many people’s lives.”

The event was anchored by veteran broadcaster, Funmi Iyanda with CEO, Impression Management Consulting, Olusola Lanre and Youth Advocate and CEO, Rise Networks, Toyosi Akerele as guest speakers.