Dufil rewards consumers with “Power Oil Pay for calories campaign” | Welcome to Linda Ikeji's Blog

LI_Leaderboard_4

LI_Leaderboard_1

LI_Leaderboard_2

LI_Leaderboard_3

Tuesday, 30 December 2014

Dufil rewards consumers with “Power Oil Pay for calories campaign”

In a bid to care for the health of it various consumers, especially their heart during this Christmas season, Power Oil from the stables of Dufil Prima Foods Plc, has rewarded consumers with amazing prizes on the number of calories lost on the spot at the consumer engagement initiative “Power Oil Pay for Calories Campaign”. 

The campaign which started from the 22nd to 24th of December held at the Ikeja Shopping Mall, Alausa, Lagos. The “Power Oil Pay for Calories Campaign”, created an exciting way for the brand to cater for its customers’ health in a fun, relaxing and rewarding manner. 

Various gift items like: power banks, mugs, jerseys, candle stands, trays, house decoration pieces, photo frames, dumbbells, and skipping ropes were won by fans and customers of Power Oil.


The Public Relations Officer of Dufil Prima Foods Plc, Mr. Tope Ashiwaju, explained that the thought of how to stay fit and healthy, as people enjoy this season of good tidings, love and festivities with lots of wining and dining, bring forth the campaign by Dufil Prima Foods Plc to encourage consumers to take good care of their health. 


“The thought of losing weight runs in everyone’s mind and most people are not quite sure how to go about it, hence,  Dufil Prima Foods is here with various exercising equipment like the treadmill, cycler, etc, which will give people the opportunity to exercise and be rewarded for losing calories on the spot.” He explained.

According to him, “Power Oil is designed to suit the purchasing power of varying consumers in the market and is an affordable heart-friendly vegetable oil which is non-fattening and cholesterol-free with numerous healthy benefits. He however said this consumer engagement will help Power Oil to connect with the public, as well as influence their understanding of the product”.
Aside winning exciting gifts, consumers were also rewarded with lots of Dufil Prima Foods products such as Indomie noodles, hypo bleach, Power Oil, Minimie and Power Pasta.


While commending Dufil Prima for this bold initiative, Olumide Williams, one of the participants who burned 178 calories in 8 minutes said this is a bold initiative pushed by Dufil as it served as free shopping for nothing.
The mall activities educed commendations from the consumers on ground. They had comments like “Good initiative for marketing strategy”, “Very good for the heart”, “What a fun way to win prizes”.  



32 comments:

Unknown said...

Nice of them

Unknown said...

Good advert
$.
$.
@Mr Endowed via Lumia phone

DATSHAPIBOBOY said...

I will catch a grenade for GEJ, if u share d same passion with me please join me. Comment Signed, sealed.and.delivers by DatShapIboBoy

Bokunor said...

Gud oda firms should learn 4rm dem

Unknown said...

Nice one

Unknown said...

Not a bad idea. Weldone!

MissGlamorous said...

Linda please and please find somethinh to do with this your blog na! The page is just too big.. Not displaying well.. Bikonu!

Unknown said...

nice idea
--------LIB prince--------
--------LIB prince--------
--------LIB prince--------

CHERRY said...

Nice1!

CHERRY said...

Nice1!

Okoro said...

Good initiative. Good product!

seunzyl said...

Ok

seunzyl said...

Okay

Unknown said...

Linda,,,so it's Nkeiru slvanus u where talking abt when u said that a fair actress is was abt to wed another fair actresses husband(oge okoye),, the trad. Has happened oo,,,the white wedding is tomorrow.

Eze said...

U with catch a grenade for GEJ...what will u catch for Jesus then

Unknown said...

How can they allow someone to use a treadmill barefooted. Smh! Nice initiative.

Subomi said...

thats kind

INDIGENOUS LIB said...

Power ko power ni... Linda no be News be this na...I heard abt don jazzy And Olamides beef, hint us n

Unknown said...

Dats gud

Unknown said...

Keep it up!

Give away's in d name of reward's.

#Royal Priesthood#

Unknown said...

a.k.a EDWIN CHINEDU AZUBUKO said...
.
Oky thats nice though no doubt....
*GLO BRING 3G TO KONTAGORA*
.
.
***CURRENTLY IN JUPITER***

Unknown said...

MR EDDY said.
Maybe a C4 explosive
^
^
^™THAT EDO BOY.COM~wishes u merry Christmas and a happy new year.

Unknown said...

Seen

Unknown said...

Season of freebies!

ebonyz... said...

Nice

ebonyz... said...

Nice

Unknown said...

I see.

Unknown said...

Nice1

Unknown said...

Big Ups to them

Unknown said...

Keep it Up

Unknown said...

Should i say its a good one?

Unknown said...

Next Post please

Recent Posts