United
Bank of Africa (UBA) Plc is set to build a new generation of loyal customers
with its new suit of products tailored to meet the unique needs of teenagers
and young adults.
The
product “Next-Gen” account, which was launched at Intercontinental Hotel on
Monday, is basically a suit of personal current accounts designed to offer
special privileges and opportunities to account holders. Continue...
Femi Olaloku, Executive Director, Treasury and International Banking UBA Plc addressing UBA’s new generation of loyal customers at the product Launch of UBA’s “Next-Gen” account in Lagos |
Though
the product is designed as a current account, holders have the opportunity of
automatically being enrolled for savings accounts as well.
Speaking
at the launch of the Product, Femi Olaloku, Executive Director, Treasury and
International Banking who represented the bank’s Group Managing Director and
Chief Executive Officer, Phillips Oduoza said “Next Gen is about capturing and
engaging the next generation of educated and enlightened professionals,
employees, entrepreneurs, self employed persons, from all walks of life, early
in their financial life cycle.”
Young and talented Yemi Alade dazzling UBA’s new generation of loyal customers at the product Launch of UBA’s “Next-Gen” account in Lagos |
The UBA
Next-Gen Account is designed to appeal to the educated and enlightened teenager
and young adult from ages of 13 to 34. The product comes with features
that fit into the unique needs of customers based on their age.
“This is
a product that grows with the customer from his or her teenage years to when he
or she becomes a young adult. Next Gen is unique in the banking industry
because it is not really a product. It is a partnership where the bank is
taking on a mentorship role to guide customers into a future life of
prosperity.” Olaloku explained.
He also
said that the Next Gen account has been designed to take care of every young
person’s unique needs from when he or she first breaks into his or her teenage
years at 13 to when he or she is on the border of full adulthood at 34.
“It
takes care of the unique needs of teenage customers when they are in secondary
school through university to when they get their first job, start a family and
even consider building their first house. At each of these critical stages in
their lives, the Next Gen account provides financial options and
opportunities to make life more comfortable for them and their family.”
Breaking
down the unique features of the Next Gen account, Iyke Idukpaye, Head, Current
Accounts and Credit Products, UBA Plc explained that Teenagers who open a Next
Gen account will become part of the UBA Teen Fan Club, which offers great
opportunities and great networking.
He also
explained that as teenagers with a Next Gen account grow and gain admission
into tertiary institutions, they will enjoy great mentorship, internships and
career advisory reserved only for account holders.
UBA’s new generation of loyal customers at the product Launch of UBA’s tailor made “Next-Gen” account in Lagos today |
Account
holders will also have access to 24 hour online banking services on UBA’s highly
acclaimed internet banking platform besides other privileges like specially
branded Mastercard, interest bearing savings accounts, career advisory,
scholarships, work place experience schemes with the UBA Group, entrepreneurial
skills development workshops and social media engagements.
Students
from different secondary and tertiary institutions attended the launch event.
Aina Oyawande, a student of University of Lagos, commended UBA for introducing
the product saying the incentives attached will make her open an account with
the bank.
Falz, a
musician, who addressed the students on the need to imbibe a savings culture,
described Next Gen as a “great initiative” which will attract young
entrepreneurs like him to open an account with UBA.
Also
Ebuka Obi-Uchendu, of big brother fame called the product “innovative” saying
that it was great that UBA has developed such an incentive packed product for
the youths.
The UBA
Group is a highly diversified financial services provider, with business
offices in New York, Paris
and a subsidiary in London.
A leading player on the African continent, UBA has significant market share and
operations in 19 different African countries. The Group has a strong retail
franchise across the continent offering its more than seven million customers a
bouquet of products and services tailored to meet their different financial
needs.
11 comments:
Dats very nice. I just love dat bank
Drop the hear-say and gossip UBA is a rock solid bank. Good idea!
Drop the hear-say and gossip UBA is a rock solid bank. Good idea!
Nice one.
CoolDiva speaks!
Dt is nice...
XDON D DON
Wow lovely initiative. UBA that's my Bank for very long time. Let's go there! ⌣̊┈̥-̶̯͡»̶̥♡thanks ⌣̊┈̥-̶̯͡»̶̥
Hell o?... Doby Doby God bless you for your response to that silly comment. If programs like these were put in place 30-35 years ago, Boko Haram would not have recruited that much young Nigerian men. Perhaps that anon did not understand the write up
Seen
Very innovative from a bank that has foresight! Trying to build ur clients from this stage is not a bad idea.kudos
So now they are intersted in the next generation...so touching...well as for me UBA lost it long ago when they tot they dint need the next-generation..
..I was a student then and I remember how horrible they treated us..UBA remains a no no...they can rebrand all they want.once beaten twice shy..
I Proudly bank with UBA... the best Mastercard service abroad and the Umobile service makes life easier........
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