Clover West Africa, makers of Tropika, the
uniquely smooth taste fruit juice, recently embarked on product sampling across
key cities in Nigeria. The brand introduction is already eliciting an
astronomical rise in its level of acceptability from consumers.
Tropika was sampled at the National Youth Service Corp Camp at Kubwa in Abuja, the Federal Capital Territory and further made an in – road to the oil rich city of Port Harcourt, the Rivers State Capital and the Coal City of Enugu with sweet memories of a unique sampling party to the highly receptive consumers.
Tropika was sampled at the National Youth Service Corp Camp at Kubwa in Abuja, the Federal Capital Territory and further made an in – road to the oil rich city of Port Harcourt, the Rivers State Capital and the Coal City of Enugu with sweet memories of a unique sampling party to the highly receptive consumers.
Series of activities were outlined to make the
experience unique for consumers that came across the brand at different
strategic high traffic locations across the country. Tropika lovers were
thrilled with different activities such as comedy, drinking contest, dance competition,
rap contest and the exciting Tropika Limbo dance contest.
At the Abuja NYSC camp, Ayeni Daniel, a
native of Kogi State and a graduate of Computer Science from the University of
Abuja said “Tropika is richer in quality and taste. I can say that Tropika will
take the beverage market by storm it’s only a matter of time” while Chinonye Okafor, Accounting Graduate
from Madonna University, emerged the lucky winner of the dance contest at the Portharcourt NYSC camp located in Nonwa Gbam, Rivers State. Chinonye was so
elated and did not leave the dancing pitch, without a word “it is really difficult to organize a flawless dance competition like
this one, it was really unique and smooth, just like Tropika fruit juice
itself, I have gotten myself, a good juice, which I will always take at all
times, I will also introduce my friends to this, uniquely smooth Tropika
Juice”, she said.
After the stop-over at the Garden city of Port
Harcourt, the sampling party train moved to Enugu, the Coal City where unforgettable
experiences was also shared with consumers who did not just savour the unique
tasty Tropika but also engaged in the thrilling activities outlined by the
brand.
Some of the places visited are Institute of
Management & Technology (IMT), Enugu State University of Technology (ESUT)
and University of Nigeria, Enugu Campus, often referred to as UNEC.
Oluchi
Okonkwo, a restaurateur and beverage seller at Ogbete
market in the Coal City, was full of praise for the juice, she said “I have tasted this juice and I can from
experience say that, this drink’s unique taste, will definitely endear it to
the teeming drinkers around, here in Enugu, they like drinking juice a lot and
am sure Tropika has within this short period of sampling, been accepted, as you
can see from the way they are asking, wanting to taste it”
At the Institute of Management & Technology, John Achike, third year level student
of the higher institution, who had the opportunity to be amongst the samplers,
did not mince words, when he said “I
have been tasting and drinking juice for a very long time, as I do not like
taking alcohol, but the taste of Tropika, is really different from others and
rich in taste, just as the brand attribute goes, uniquely smooth taste’ I
believe in this”
Clover West Africa, proud makers of Tropika is
urging Nigerians to relish the distinct taste of the brand during the yuletide celebrations
as Tropika’s uniquely smooth taste is sure refreshing and relaxing.
Remember, Tropika is made from real dairy skimmed
milk and fruit juice and is available in
the following variants and pack sizes orange, pine apple, mango peach, all in
1L, 500ml, 250ml and 125ml.
4 comments:
I can't help but wonder, why are all the responses from the respondents sounding like they are words good enough to come out from the Public relations department of a company or sounding too "smooth" like when you are paid or induced to say something. Anyways, all good for Tropika.
Diabetes, diabetes diabetes is killing our people. Nobody regulates the sugar content of these drinks. No body monitors whether they are using what they claim they use. Once it's "smooth" it gets approval from everybody including Linda Ikeji. Our people are dying of diabetes and it has no cure and that is if you know why you are too thirsty, pee all the time and very hungry.
Tropika! I love this drink
Thumbs up to Tropika
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