Every year, WBDD serves to raise awareness of the need for safe blood and blood products and to thank blood donors for their life-saving gifts of blood. This year’s campaign focused on the role of blood in emergency healthcare, especially as the lives and health of millions of people are affected by emergencies every year. The campaign also underlines the role every single person can play in helping others in emergency situations, by giving the valuable gift of blood.
As a Bank committed to giving back to the society, Wema Bank often encourages its employees to collectively give back in valuable ways that may not even cost money. This sense of responsibility to help others is fast becoming company culture at Wema Bank. Earlier in the year, during the Bank’s Purple Nectar initiative, each staff donated a day’s salary to help critically ill children in selected General hospitals in Lagos, Abuja and Port Harcourt. The impact of their donations is still being felt today as beneficiaries have been in contact to update the Bank about their wellbeing.
Wema Bank partnered with Lagos University Teaching Hospital (LUTH) for its blood donation drive (Wema LifeSource) which enjoyed participation by staff from all categories.
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