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Wednesday, 8 August 2012

Bad girl image affecting Rihanna? Singer dropped by Nivea

Seems her bad girl image is affecting her brand. From smoking ganja publicly, repping thug life, partying hard, posting uncensored tweets etc. Yesterday one of the brands she endorses, Nivea, dropped her as their ambassador. The head of Nivea’s parent company Beiersdorf revealed to German Media that they would not be re-signing Rihanna because she doesn’t fit their family image.
'Rihanna is a no go. I do not understand how to bring the core brand of Nivea in conjunction with Rihanna. Nivea is a company which stands for trust, family and reliability.'
And you know how this works sometimes. When one starts, the others follow. But I'm sure Rihanna is probably somewhere screaming 'tohellwithyourcontract' :-)

38 Comments:

  • At 8 August 2012 at 10:53 , Blogger kemsugar said...

    What a stupid reason... That's a lame excuse to drop sum1..**hiss**

     
  • At 8 August 2012 at 10:56 , Anonymous Anonymous said...

    ONOME says.......
    At the risk of sounding school ma'amerly;"she represents a bad girlie image".So serves her right!lollllll

     
  • At 8 August 2012 at 11:00 , Blogger Unknown said...

    She wasn't dropped Linda. Her contract ended last year! She was only signed on for their 100 anniversary. She's making too much money to worry about a new boss trying to announce his arrival!#phuckhisopinion

     
  • At 8 August 2012 at 11:05 , Blogger promise michealz said...

    Yep she is

     
  • At 8 August 2012 at 11:07 , Anonymous YINOTINTO said...

    lmao. Riri dont worry, playboy will sign u on.

     
  • At 8 August 2012 at 11:07 , Anonymous Princess of Zion said...

    Maybe it will make her tone down her image. As a singer, there are several young children looking up to her; as such she needs to develop herself as a role model. Drugs? Thats a no no; especially as a performer.

    Why you don't need to settle for a cheater- www.princessofzion.wordpress.com/2012/08/08/men-and-infidelity-part-2/

     
  • At 8 August 2012 at 11:14 , Anonymous Anonymous said...

    ATTENTION PLSSSS
    Dis message is 4 LINDA IKEJI.
    It absolutely has nothn 2 do wif dis post but here we go.
    Dis is regarding d 'Dangote employing drivers post'...
    Linda i am a lover of ur blog and all but ur comment on dat post was d most illeterate-show of urself.
    First...it takes u so long 2 post comments and now dat u r in London for example... u r slacking on d frequency of ur stories.
    One wud think you wud EMPLOY a helping hand to cover up 4 wen u r not available.... but no linda wants her blog money all 2 herself. U cant even employ ur sisters 2 help out yet u criticise a man creating jobs everyday for nigeria.
    if dis is not a case of pot calling kettle black den wat is??
    Linda give back 2 ur nigeria by employing ppl and dont show ur razzness concerning Dangote.
    p.s.... i am a Dangote emplyee..
    Im open 2 comments

     
  • At 8 August 2012 at 11:16 , Anonymous Deejah said...

    mumu....shes on her way to "broke-dom"

     
  • At 8 August 2012 at 11:17 , Anonymous Deejah said...

    @Kemsugar....I don't think when u have ur products out there u will want some1 like Charlie Boy to be the ambassador!

     
  • At 8 August 2012 at 11:43 , Anonymous Mrs Bloglord said...

    Rihanna: #why did I smoke the ganja,smoke the ganja,smoke d gangja...boom# and ended me life,ennit so soon
    Nivea: we have pulled the contract,pull the contract,pull it from u
    Rihanna; so tel me what am gonna ,what am gonna do..eh rampapapam..

     
  • At 8 August 2012 at 11:46 , Anonymous Anonymous said...

    LOL. Linda the hashtag should be #Phuckyocontract

     
  • At 8 August 2012 at 11:47 , Blogger Suzy Okon said...

    rotflmao... riri baby! nothing do u joor...
    u still have cover girl sha...lol


    http://diaryofthehonestnigerian-americangirl.blogspot.com/

     
  • At 8 August 2012 at 11:47 , Anonymous Anonymous said...

    @Deejah.. I concur jare.. Nivea is a family product & it is expected of them to protect thr imagine. Rihanna can't fit in.. I mean not anymore. It is just a logical thing.. Just like gold circle droped 2face. Rihanna shd pls get her jerks right. #skikena.

    P:S @Anon 11:14am... @manmustwack is that you? Lmaoooooo.. Lobatan oo!

     
  • At 8 August 2012 at 12:04 , Anonymous adukeologe(clickme) said...

    oh! bet she'll find another that endorses her image soon enuf. maybe playboy hehehe. ok joking, plis dont attack me

    learn how to decorate with letters and words at http://homafrica.wordpress.com/2012/08/08/decorating-with-letters-and-words/

     
  • At 8 August 2012 at 12:17 , Anonymous Anonymous said...

    the pic of her partying hard and puffing her jumbo roll of ganja in her home town is on YBF.com check it out linda

     
  • At 8 August 2012 at 12:25 , Anonymous Anonymous said...

    Huh? Wha? Associate the indomie brand with Charley boy TVcommercials, Radio Jingles and billboards...and listen up for the public outcry by mothers and schools connected to the brand,

    Case 2 associate charley boy with the HARLEY DAVIDSON bikes and watch brand sales go up!! My 2 cents.

     
  • At 8 August 2012 at 12:28 , Anonymous Sugar Girl said...

    Hehehehehe!!! Davido dats a warning 4 u oooooo....before dey start droppin u lol!!

     
  • At 8 August 2012 at 12:56 , Anonymous Nilla said...

    I am with Nivea all the way!

     
  • At 8 August 2012 at 13:53 , Anonymous Anonymous said...

    the blog http://princessofzion.wordpress.com/ is too ugly and boring,ple improve the look and feel sha!

     
  • At 8 August 2012 at 14:22 , Anonymous Anonymous said...

    Hehehehehehe

     
  • At 8 August 2012 at 15:05 , Anonymous Muse said...

    good!! she doesn't fit into the brand's personality anymore....at least she is open to the "bad girl" brands...hello GQ!

     
  • At 8 August 2012 at 15:33 , Anonymous Anonymous said...

    She's too sexy for them...

     
  • At 8 August 2012 at 16:03 , Anonymous Anonymous said...

    She's too sexy for them...

     
  • At 8 August 2012 at 16:14 , Anonymous Anonymous said...

    Maybe a condom seller will use her....she doesn't suit ANY family brand. No sentiment! Brand ambassadors as the name implies live the brand. This is not a local brand so they have to maintain a high standard

     
  • At 8 August 2012 at 16:26 , Anonymous Anonymous said...

    So linda i hope u heard the dude...pls employ helping hands and stop being stingy wiv ur money

     
  • At 8 August 2012 at 16:34 , Anonymous Janded said...

    Do not blame them. she aint right for their audience noni.

     
  • At 8 August 2012 at 18:06 , Anonymous mimi said...

    #phuckyocontract *lights a joint*

     
  • At 8 August 2012 at 18:58 , Anonymous Anonymous said...

    Ase ju! Overdo don dey kill am. Yeah, rihanna...we get it. Ur a good gal gone bad. Take a chill pill..aight?

     
  • At 8 August 2012 at 19:17 , Anonymous Anonymous said...

    hate it or love it guys, i love rihanna......such natural beauty..............empress

     
  • At 8 August 2012 at 20:31 , Anonymous Anonymous said...

    All these black american artiste always find a way to go astray....what's up with that? cant they learn from the fall of those who went ahead of them?

     
  • At 8 August 2012 at 20:33 , Anonymous Anonymous said...

    Lol, where did this one come from again biko?? You can't even spell 'illiterate' correctly! No wonder Dangote employed you as a driver! ‎​​​​​=))º°˚˚˚°ºнaĦaнaº°˚˚˚°º‎​=))

     
  • At 8 August 2012 at 21:29 , Anonymous Anonymous said...

    Ode oshi. I'm sure u r jst a backyard worker of dangote making little money dts y u hv the time to evn post a comment this long in the first plc. Pls tell me hw linda criticised dangote nw in that post. Newas like I said u r an illiterate worker so I dnt blame u much. Feel free to insult me. I will be gladly waiting.But I advice u to go mke money for your wife and kids and stop insulting sme1 dts richer than you jst from blogging. Olori gbeske!...tee

     
  • At 8 August 2012 at 21:35 , Anonymous Anonymous said...

    Dats nt a lame excuse. Rily dunno ow u seeing dis buh if u re in2 a business u'll undastand wat dey re talking about. Don't say lame cos u in2 rihanna

     
  • At 8 August 2012 at 22:38 , Anonymous Anonymous said...

    Onome i agree wit u jare.she is not serious at all in as much as i lik her music if she misbehave i no go bak her up at all.that girl is goin hay wire now adays and madam gaga too illuminati don dey dictate too much for them mtcheeeeew.

     
  • At 9 August 2012 at 06:44 , Anonymous Anonymous said...

    Well u say she's makin 2 mch moni and she has been makin d 2 mch moni even b4 she was awarded d contract buh she accepted it anyway.its still an added income and she jst lost #datsdfact#

     
  • At 10 August 2012 at 16:24 , Anonymous Anonymous said...

    I dont blame u mcheeeeeeew

     
  • At 10 August 2012 at 19:17 , Anonymous Anonymous said...

    Riri no mind dem joor,u dnt need their filthy money sef lol.we boys gbadun ur bad gurl style xpecially in 'u d 1' and 's n m'.keep it up!!more n better offerz r cming ur way.N0KIAX3

     
  • At 12 August 2012 at 11:22 , Anonymous Anonymous said...

    Wot did dis guy say wrong now dat u pple r insulting him,can't u type ur opinion witout includin insults and linda y do I hav a feeling ur d last anonymous dat replied.

     

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