Huawei Announces Foray into the Nigerian Mobile Phone Market

Sami Louxi, Sales Director, Osita Akabueze, Channel Director and Jacky Lee, Managing Director, Terminal (West Africa), all of Huawei Technologies Co. Nigeria Ltd, during the Media Briefing on Huawei Technologies entry into Nigeria Mobile Phone Market Held at Protea Hotel, Ikeja , Lagos recently. 

Huawei Technologies Ltd, world's biggest telecom service providers, has announced its entry into the highly competitive Nigerian mobile phone market, saying it will be making mobile phones accessible to Nigerians across different socio-economic classes.

Speaking during a media briefing at the Protea Hotel, Ikeja, Lagos, on Thursday, October 13, 2011, Mr Jacky Lee, Managing Director, Terminals, Huawei Technologies West Africa Ltd, stated that the technology giant has always been driven by a need to do things differently and better. It is to this effect that it is bringing its “smart technology” which is currently being enjoyed in other markets around the world to Nigerians in the form of hand held mobile communication devices.

 

Lee explained that Huawei is offering mobile communication to Nigerians by providing world class mobile devices which stands shoulder to shoulder with the dominant players in the mobile phone market. He added that the company is making mobile phones accessible to Nigerians across different socio-economic classes.

He added that the company’s focus is on the value proposition to offer intelligent solutions to help telecom operators attract more subscribers and business opportunities and create a simple and fun life for end users. 

He noted that being the world’s leading B2B communications brand and partner to a lot of telecom operators, not only supplying innovative cost effective technical solutions but also designs, builds and installs tailored system enhancements, Huawei makes the end users life a bit more pleasurable.

To achieve success in this highly competitive market Huawei has partnered exclusively with Telec, Nigeria’s number 1 sales Distribution Company with over 11 years experience in Nigeria.

With a vast network of warehouses within major cities, a robust customer base and strong channel partners Pan-Nigeria Telec is positioned to provide excellent and superior sales, logistics and support services to the trade

He said with the introduction of new mobile phones into the country, Nigerians will have the opportunity to experience this advanced and unmatched technology already enjoyed in other markets around the world at affordable prices. 

To mark its foray into the Nigerian market, the company is introducing seven affordable phones into the country while pushing its Android Smartphones among the pack.

According to him, the company is introducing a range of smart phones that boast of high pixels, touch screens, hot spot/WiFi connectivity and sleek designs. He stated that the phones run on the Android operating system which is the fastest growing operating system.

The flagship of the Android phones is the U8520, which is a dual sim smart phone and supports both WCDMA/HSDPA 900/2100 MHz and GSM/GPRS/EDGE 900/1800/1900 MHz frequency bands.

He said the new phones have varied features and styles that meet individual needs ranging from its full business (Smart phones) phones to full social networking, emails and internet browsing.

He noted that the targets for the phones are young social networkers and those who have the youthful mindset, who often want a top quality phones with great applications, freebees and a great value offer. 

He listed the other phones to include the G1000+,G6150, G6005, U8650 and the Boulder U8350 smart phone as well as the S7 Slim Tablet. Though these are application-based high end level phones, he noted that they are going to be affordable for the Nigerian market.