Heineken® Showcases UEFA Champions League Trophy In Nigeria | Welcome to Linda Ikeji's Blog

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Friday, 14 March 2014

Heineken® Showcases UEFA Champions League Trophy In Nigeria

Heineken®, the World’s leading international premium lager beer has explained the rationale behind its bringing the UEFA Champions League Trophy to Nigeria. This is coming just as the Champions League enters the critical 2013/2014 knockout stage. The trophy which arrived in the country on Wednesday with brand ambassador Ruud Gullit, ex-international Footballer and coach,will make a city wide tour of Lagos from March 13 - 16, 2014. Continue...



The UEFA Champions League Trophy Tour has been presented around the world for eight consecutive years by Heineken®, a UEFA Champions League partner, and will give footballenthusiasts in Nigeria, Argentina and Vietnam the chance Meet the Trophy this year. Like Heineken, the trophyis a true global icon. It represents the excellence of the UEFA Champions League worldwide and symbolizes the ultimate prize in European club football.
In order to make the event memorable, various events and activities have been lined up by the brand to give consumers, trade partners, as well as the media first hand contact with the trophy which was last in Nigeria in 2009.
Speaking at the Trophy Tour press briefing in Lagos, Mr. Walter Drenth,  Marketing Director Nigerian Breweries Plc, said,“the Champions league trophy tour, outside of Europe,isa uniquely Heineken®experience.Heineken® is the world’s most International Premium Lager beer and the only brand able to take the trophy on an international tour.” Drenth continued, “The UEFA Champions League has a long and distinguished heritage and is the pinnacle of European club football. The Trophy Tour demonstrates the true global reach and appeal of the UEFA Champions League making there no better partner for Heineken®. We are delighted that together with UEFA we can reward the passion and dedication of football fans around the world by taking the trophy to them.”
The Champions league is the most prestigious club platform for international football stars and their clubs. With over 150 million TV viewers watching live coverage of the UEFA Champions League in 220 countries and territories every match week, this premier-sporting event has become global and fits perfectly with the Heineken® brand, which is enjoyed in almost every country in the world. 


29 comments:

  1. U welcum. 1sty

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  2. Linda bring something for me from d us o.. :)
    Wendy

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  3. Must it be only Lagos.
    The last time I checked Abuja was still the capital of Nigeria

    NB plz vote my adorable cousin Zoey Makuochukwu Obidegwu as the Pears baby of the year.via pears.com.ng

    ~BONARIO~says so via NOKIA3310

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  4. Chelsea or Bayern Munich or Real Madrid.....That's whos am rooting for......

    Kamto Haf Tok

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  5. Wow!!! Wot a great event. Heineken, beer of like...

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  6. coming there tomorrow

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  7. Mehn, i for really wan see this award o.... Dope, so dope.....
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    ***CURRENTLY IN JUPITER***

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  8. Am sure nigeria is the country that mostly consume their beer, thats why they brought it here to show there appreciation......
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    ***CURRENTLY IN JUPITER***

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  9. for the football fans

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  10. Nice... The trophy looks great... Sha, LIBers follow me on twitter, i follow back

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  11. Linda this news is my favourite at least this will boost Nigerian league

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  12. All Men are born equal.... But not all Beers! Only d Chairman- Heineken fit do ds, carry go my Beer!

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  13. The champions!!!

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  14. Hmmm, UEFA champions league, mother of all league. ⌣̊┈̥-̶̯͡»̶̥♡thanks ⌣̊┈̥-̶̯͡»̶̥ 

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  15. Choi........ I wish I was d one snaping with d UEFA cup. My level for dn increase. Babes go trip for me passRonaldo nd Messi sef.....lol

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  16. Make person no disgrace us Oº°˚˚˚° cause I know some boys go don dey plan as them go steal that cup. Lollx.

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  17. Jay Jay looking young as always

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  18. I wish say I dey there I 4 carry d ting go sell

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  19. Woow! This is so cool.I wish am one of those girls standing beside jayjay,Am a great football fan so am so cool wit it but why lagos that over crowded place.Abuja is the best place for this event not Lagos abeg

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  20. Does any1 know the new location of the #Heineken Champions Planet, I know it used to be @ Jide Oki in V.I, but head they have moved to Ikoyi

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  21. This information is very helpful for us. Champions League football is favorite for me. Thanks for your kind information.

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Disclaimer: Opinions expressed in comments are those of the comment writers alone and does not reflect or represent the views of Linda Ikeji.

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