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Wednesday, 29 January 2014

Online retailers Konga and Jumia at war!

Online retailers Konga and Jumia are at war! The fight is so serious that Konga is considering taking legal action against the owners of Jumia. Konga is alleging that Rocket Internet, parent company of Jumia has hijacked all look alike name to Konga.com and registered it to divert traffic to their own site, Jumia.com.

Rocket Internet registered Konga.cd for Cote D’Ivoire, Konga.cm for Cameroun, Konga.ly for Libya, Konga.mu for Mauritius and Konga.ma for Morocco. Others include: Konga.mw for Malawi, Konga.sc for Seychelles, Konga.sh for Saint Helena, Konga.co.ke for Kenya and Konga.co.za for SA.

What this means is that if Konga decides to set up shop in any of these countries, Rocket Internet has effectively deprived them of the benefit of domain localisation. Continue...



The look alike sites were reportedly registered in June 2012 by Arnt Jeschke on behalf of Rocket Internet GmbH in Dublin.

Konga is now claiming that this development is affecting its effectiveness in over eleven countries including Nigeria, where it's major customers are.

The only option that they may have left would be to buy the domain names from Rocket Internet, for which, should Rocket Internet decide to sell at an exorbitant price, Konga may not be able to operate in that country as Konga.

Meanwhile sources close to Jumia.com claim Konga also registered a look alike name Jumai.com.ng which redirects to Konga. Konga claims they have since dropped the name.

In internet business, this practice is called cyber squatting and many countries haves enacted a law against it.

Konga founder, Shagaya, is said to be exploring means to seek legal redress against Jumia.com.

Konga.com and Jumia.com are presently the biggest e-commerce platform in this part of the world

63 comments:

  1. oro pesi je o ......,wahala dey .i beg jumia my sincere customer should take things easy ooo,konga is a nigeria enterprise while jumia is a foreighner,they are the shon of the shoil biko.

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    1. This remains me of the fight b/w iphone and samsung.

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    2. This is too bad for a business. Too bad of jumia. They are gonna lose their prestige for that

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    3. Do you ppl ever think why konga drop jumai.com.ng as they rightly claim in that report. Jumia played a fast game on them cos Konga can definitely do what they are claiming to have done now.

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  2. Lol. Both should drop the names for the right company. It makes no sense registering konga in a country they are yet yo operate in.

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  3. Na wa o.... Waitin 2 see how dis 1 ends... Me personally i no too like Jumia.. Vinxx said So

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    1. I dont like jumia too....during d festive period...i introduced a friend to jumia...she bought some items for her kids abd she had complants concerning some of the items.....she called dia cutomer service center...they were quick to send a ispach rider to collect d items she had issues with...they promised to sed her a mail so she can make another order to replace the previous ones or refud her money....till now...no mail,,no replacement,,no cash refund.....she called several times but nothing happened.....she just had to let go.....

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    2. @Sleekreek, pls tell ur friend not to give up. It has happened to me b4 but I ensured that I did them mails and followup mails that they had to gv me voucher code to use for a new order.

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  4. Let dere b war.........lindodo how are u?

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  5. Hope they are not using Ak47 and rocket propellers for the war? Or even grenades ... Lol


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  6. wow...smart Jumia!.....that is the smartest way to edge oput your competitor...i bet the best revenge is for Konga to go and make it's presence knowwn in this contries by registering as jumia.gh etc

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    1. Good strategy,they shd then kill the konga name in naija which devalues jumai's acquisition of same in other countries.

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  7. *yawns* wetin make we con do sister linda? well sha story noted, can we get better gist puleeze?

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    1. Go n do your hair and look decent.

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    2. Mumunguz international.... Without making my hair I look better dan ur skunked up wearing wig head of yours

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  8. Wetin concern keke Napep and AC ?
    They should settle it amicably.

    ~BONARIO~says so via NOKIA3310

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    1. Support Nigeria, support Konga. Jumia is foreign owned. I still remember how china blocked google and Facebook to promote their own Chinese companies

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  9. This public is not good for the image of the two companies.They find a quite way to settle their differences.

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  10. stoooory!!!! IT IS UR BIZNESS???
    make una 2 go fry egg

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  11. haba dis is not nyc atal.

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  12. If Konga truly began the cyber squatting they really shouldn't be so put out when Jumia is beating them at their own game! Anyways, Jumia doesn't need 'cyber squatting' to be a better online shop cos Jumia rules?

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  13. Linda, hope say no be advert u dey combine for them?

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  14. They are choping their money, am wasting mine to comment

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  15. Abeg, make dem carry deir wahala go jare, d both of them re nonsense

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  16. if Konga actually started it all by registering Jumia.com.ng which reroutes users to konga.com, then they should stop screaming foul. Meanwhile, what jumia did is way too extreme; with the current cyber laws, I know Konga will win the case. But these Rocket Internet guys need to be checked by the Government, a foreign company like them should not be give so much leeway, they are stifling our local developers.

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  17. That means linda you should sue the guy that registered with your name. What were they doing when jumia was registering all these sites? abeg kong a should gaaan sit-down joor! its a dog eat dog world

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  18. hmmmm...fight of the elephants..the grass is gonna suffer#TecnoN3#ics

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  19. what rocket internet did is wrong from sympathy point of view but i dont think that konga.com has any case against rocket internet. its purely business, being smart matters a lot.

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  20. Lynda pls neeexxxxtttt!!!

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  21. Its a very simple case to resolve.
    Just that the justice system moves very slowly in Nigeria. Again, I'm not sure if there is a competition law in Nigeria? If there is one, any of the parties can go to court and seek redress. Because this constitutes an infringement on each other's trademark.

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  22. not so good but if this war can bring the prices of some goods down, then its a good one

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  23. All I can say is woooooooow! I find it fuuuuuny.

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  24. jumia ppl always act in an unproffesional way,even to their customers,can never buy their stuff again

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  25. My followers are waiting for me to give that MINUTE syllable "WAR"....BOSHUIANGI.

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  26. I smelt this when this online things started . I knew trouble was going to burst later....

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  27. see me see wahala let dem fight and kill themselves we will just sit back chill and watch dem clowns

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  28. ahhhh!!linda ohhh..i read this.story oh,it was jumia that started first not konga.ohhh

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  29. Where is Buyology.com.ng in all these? lol

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  30. Julia is a shop after my heart. You got me by your side.

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  31. Third Ecommerce launching soon...learning from their shit and building,stronger proposed presence

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  32. LMAO !!! Continue....m well u guys should sit and resolve ur case amicably cos this public information may affect ur business bcos some customer might decide to Stop shopping online, which will reduce ur sale at the long run.

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  33. I have vowed to NEVER use Jumia again. Terrible service!! Konga is more customer friendly!! I pray Konga wins!!!

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  34. Pls.who has any idea of how kong's recruitment test format is,pls I'm begging :(

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  35. Konga started it, now dat they are having a taste of their own medicine I hope they enjoy it

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  36. That's their problem....fighting for their own pocket....mtsheeeeeeeew.....xoxo flynnrules

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  37. They shld continue ooo but I like konga ooo

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  38. I envisaged this with the berth of online shopping in Nigeria. Anyway,may konga because na only China products jumia sells.

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  39. hahaha! wow. criminal geniuses! I love it

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  40. Round 2....Start, lemme see hw dis will End
    I Rep Feb 2nd

    Hausa is my Tribe

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  41. First off there are no laws controlling the acquisition of a domain name in Nigeria registered with cac or not.even if there was the domain names aren't Nigerian .ca.za and .Mc basically changes the country and our CourTs have no jurisdictions outside the borders of nigeria.sadly its just another way to outsmart competition online. Ever wondered why it isn't lindaikeji.com?

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  42. Konga is taking over the market and has some big plans on the pipeline. Jumia sees this as a big threat. There's more to this story linda did not report...

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  43. Then register with kongabestjumia.com or something smarter.

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  44. Konga is the best . Great customer service, fast delivery and their prices are cheaper than jumia's by far! Jumia is just a greedy foreign company.

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  45. Guys you can still buy and sell online in Nigeria via Loogga

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  46. smart businness men think way ahead of competition. Konga should go sleep. by the way im still waiting for my shoes since december.

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  47. Both companies are technically owned by same sponsor. What u are doing is pure advert...U good sha.

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  48. I m not surprised I have enough evidence to prove the havock jumia can cause. They have no integrity they just sacked the 2 most terrible maanagers rapheal and tunde. It any one needs evidence to back this up I can provide it.

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Disclaimer: Opinions expressed in comments are those of the comment writers alone and does not reflect or represent the views of Linda Ikeji.

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