Bad girl image affecting Rihanna? Singer dropped by Nivea | Welcome to Linda Ikeji's Blog

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Wednesday, 8 August 2012

Bad girl image affecting Rihanna? Singer dropped by Nivea

Seems her bad girl image is affecting her brand. From smoking ganja publicly, repping thug life, partying hard, posting uncensored tweets etc. Yesterday one of the brands she endorses, Nivea, dropped her as their ambassador. The head of Nivea’s parent company Beiersdorf revealed to German Media that they would not be re-signing Rihanna because she doesn’t fit their family image.
'Rihanna is a no go. I do not understand how to bring the core brand of Nivea in conjunction with Rihanna. Nivea is a company which stands for trust, family and reliability.'
And you know how this works sometimes. When one starts, the others follow. But I'm sure Rihanna is probably somewhere screaming 'tohellwithyourcontract' :-)

38 comments:

  1. What a stupid reason... That's a lame excuse to drop sum1..**hiss**

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    1. Huh? Wha? Associate the indomie brand with Charley boy TVcommercials, Radio Jingles and billboards...and listen up for the public outcry by mothers and schools connected to the brand,

      Case 2 associate charley boy with the HARLEY DAVIDSON bikes and watch brand sales go up!! My 2 cents.

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    2. Dats nt a lame excuse. Rily dunno ow u seeing dis buh if u re in2 a business u'll undastand wat dey re talking about. Don't say lame cos u in2 rihanna

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  2. ONOME says.......
    At the risk of sounding school ma'amerly;"she represents a bad girlie image".So serves her right!lollllll

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  3. She wasn't dropped Linda. Her contract ended last year! She was only signed on for their 100 anniversary. She's making too much money to worry about a new boss trying to announce his arrival!#phuckhisopinion

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    1. Well u say she's makin 2 mch moni and she has been makin d 2 mch moni even b4 she was awarded d contract buh she accepted it anyway.its still an added income and she jst lost #datsdfact#

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  4. lmao. Riri dont worry, playboy will sign u on.

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  5. Maybe it will make her tone down her image. As a singer, there are several young children looking up to her; as such she needs to develop herself as a role model. Drugs? Thats a no no; especially as a performer.

    Why you don't need to settle for a cheater- www.princessofzion.wordpress.com/2012/08/08/men-and-infidelity-part-2/

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  6. ATTENTION PLSSSS
    Dis message is 4 LINDA IKEJI.
    It absolutely has nothn 2 do wif dis post but here we go.
    Dis is regarding d 'Dangote employing drivers post'...
    Linda i am a lover of ur blog and all but ur comment on dat post was d most illeterate-show of urself.
    First...it takes u so long 2 post comments and now dat u r in London for example... u r slacking on d frequency of ur stories.
    One wud think you wud EMPLOY a helping hand to cover up 4 wen u r not available.... but no linda wants her blog money all 2 herself. U cant even employ ur sisters 2 help out yet u criticise a man creating jobs everyday for nigeria.
    if dis is not a case of pot calling kettle black den wat is??
    Linda give back 2 ur nigeria by employing ppl and dont show ur razzness concerning Dangote.
    p.s.... i am a Dangote emplyee..
    Im open 2 comments

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    1. Hehehehehehe

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    2. Lol, where did this one come from again biko?? You can't even spell 'illiterate' correctly! No wonder Dangote employed you as a driver! ‎​​​​​=))º°˚˚˚°ºнaĦaнaº°˚˚˚°º‎​=))

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    3. Ode oshi. I'm sure u r jst a backyard worker of dangote making little money dts y u hv the time to evn post a comment this long in the first plc. Pls tell me hw linda criticised dangote nw in that post. Newas like I said u r an illiterate worker so I dnt blame u much. Feel free to insult me. I will be gladly waiting.But I advice u to go mke money for your wife and kids and stop insulting sme1 dts richer than you jst from blogging. Olori gbeske!...tee

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    4. Wot did dis guy say wrong now dat u pple r insulting him,can't u type ur opinion witout includin insults and linda y do I hav a feeling ur d last anonymous dat replied.

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  7. mumu....shes on her way to "broke-dom"

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  8. @Kemsugar....I don't think when u have ur products out there u will want some1 like Charlie Boy to be the ambassador!

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  9. Rihanna: #why did I smoke the ganja,smoke the ganja,smoke d gangja...boom# and ended me life,ennit so soon
    Nivea: we have pulled the contract,pull the contract,pull it from u
    Rihanna; so tel me what am gonna ,what am gonna do..eh rampapapam..

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  10. LOL. Linda the hashtag should be #Phuckyocontract

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  11. rotflmao... riri baby! nothing do u joor...
    u still have cover girl sha...lol


    http://diaryofthehonestnigerian-americangirl.blogspot.com/

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  12. @Deejah.. I concur jare.. Nivea is a family product & it is expected of them to protect thr imagine. Rihanna can't fit in.. I mean not anymore. It is just a logical thing.. Just like gold circle droped 2face. Rihanna shd pls get her jerks right. #skikena.

    P:S @Anon 11:14am... @manmustwack is that you? Lmaoooooo.. Lobatan oo!

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  13. oh! bet she'll find another that endorses her image soon enuf. maybe playboy hehehe. ok joking, plis dont attack me

    learn how to decorate with letters and words at http://homafrica.wordpress.com/2012/08/08/decorating-with-letters-and-words/

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  14. the pic of her partying hard and puffing her jumbo roll of ganja in her home town is on YBF.com check it out linda

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  15. Hehehehehe!!! Davido dats a warning 4 u oooooo....before dey start droppin u lol!!

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  16. I am with Nivea all the way!

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  17. the blog http://princessofzion.wordpress.com/ is too ugly and boring,ple improve the look and feel sha!

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  18. good!! she doesn't fit into the brand's personality anymore....at least she is open to the "bad girl" brands...hello GQ!

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  19. She's too sexy for them...

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  20. She's too sexy for them...

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  21. Maybe a condom seller will use her....she doesn't suit ANY family brand. No sentiment! Brand ambassadors as the name implies live the brand. This is not a local brand so they have to maintain a high standard

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  22. So linda i hope u heard the dude...pls employ helping hands and stop being stingy wiv ur money

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  23. Do not blame them. she aint right for their audience noni.

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  24. #phuckyocontract *lights a joint*

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  25. Ase ju! Overdo don dey kill am. Yeah, rihanna...we get it. Ur a good gal gone bad. Take a chill pill..aight?

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  26. hate it or love it guys, i love rihanna......such natural beauty..............empress

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  27. All these black american artiste always find a way to go astray....what's up with that? cant they learn from the fall of those who went ahead of them?

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  28. Onome i agree wit u jare.she is not serious at all in as much as i lik her music if she misbehave i no go bak her up at all.that girl is goin hay wire now adays and madam gaga too illuminati don dey dictate too much for them mtcheeeeew.

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  29. Riri no mind dem joor,u dnt need their filthy money sef lol.we boys gbadun ur bad gurl style xpecially in 'u d 1' and 's n m'.keep it up!!more n better offerz r cming ur way.N0KIAX3

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Disclaimer: Opinions expressed in comments are those of the comment writers alone and does not reflect or represent the views of Linda Ikeji.

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